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Pull in the crowds with BT Sport and you’ll be pulling more pints too.


With BT Sport in your line up keep members happy – old and new.


Make your guests feel right at home with their favourite sports in the bar and their rooms.


BT Sport is the perfect play for gyms, bookmarkers, sports shops, offices, rigs, ships and yachts


Get BT Sport across all your locations for all your customers and visitors.


Promotion experts that come to you

Our Support Squad are on hand to visit
your pub and help you maximise your
sports package and online presence.
They want to get to know you and your venue
so we can grow your business together.

Upcoming BT Sport highlights

The latest action coming up on BT Sport

Our Pub Finder connects BT Sport pubs with customers, so they discover where they can watch the best of live sport

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More of the sport that matters…

As the exclusive home to UEFA Champions League and UEFA Europa League, and with live coverage from all European rugby union, BT Sport brings you more of the sport that matters throughout the week. With BT Sport you can also fill your venue with 58 exclusive Premier League games, FA Cup matches, up to 80 live games from the Gallagher Premiership, boxing, MotoGP™ and much, much more.

Find out more about our BT Sport packages >

In the spotlight

We put you and your customers at the heart of the action


Getting ready to re-open?

Award winning licensees serve tips on opening up for outside trade

Learn more


Get personal with posters in time for reopening

Our revamped portal allows you to create bespoke PoS for your business and much more

Learn more


Get a beer in with Bud and save money on your BT Sport subscription

BT Sport teams-up with Budweiser Brewing Group to offer discounts for new and existing BT Sport customers

Learn more

Want to see how BT Sport could support your business?