At BT Sport we offer two sport packages, so you can choose which one is right for you and your customers.
Start simple with BT Sport 1, BT Sport’s home of domestic sport
Football remains the biggest draw for sports fans in pubs and the vast majority will want to keep a close eye on the most exciting league in the world, the Premier League. With BT Sport 1 you can show 42 exclusively live Premier League games throughout the season and up to 30 from the Ladbrokes Scottish Premiership. Celtic have dominated in recent years, winning seven top flight titles in a row, making them the team to beat again. Aberdeen narrowed the gap considerably last season and Rangers will hope to be inspired by the recruitment of their new high-profile manager, Steven Gerrard. His move will ensure fans from south of the border will be following Scottish football more closely.
Rugby Union is a huge draw for fans of the game and it is only going to get more popular with the 2019 World Cup on the horizon. It has broad appeal with 30%* of general sports fans saying they follow rugby union with 76%* of them liking to go out to watch it. With BT Sport 1 you will be able to show Gallagher’s Premiership Rugby in your venue, so watch the punters flock in.
We don’t stop there. Boxing has been a knockout success in the last few years with big global names and British stars reigniting interest in the noble art and venues have been packed out for major fights. In fact, according to our research*, boxing is now the second most popular sport with general sports fans, second only to football. BT Sport’s Fight Night hosts events with some of the biggest names in boxing. Watch fighters such as Carl Frampton, Tyson Fury, Billy Joe Saunders and Josh Warrington step into the ring in the months ahead.
* BT Sport CGA research April/May 2018
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BT Sport Total, our most complete package
Show all the sport that your customers will want to watch from the Premier League, the UEFA Champions and Europa League, the Emirates FA Cup and much, much more.
Not only will you and your customer’s be able to enjoy all of domestic live sport captures in our BT Sport 1 package but with BT Sport total you will be able to show our complete offering including the UEFA Champions League. After the thrill of Liverpool’s run last year, they, alongside Manchester City, Manchester United and Tottenham will go compete alongside the European greats to see who will be crowd champions of Europe. All of those clubs have huge fan bases, which means pubs and clubs will be popular places on match days. With the new back-to-back kick off times you now have even more chance of keeping them in for a little bit longer, maximising mid-week evenings. Our mid-week offering continues with the UEFA Europa League, some of the biggest teams from this country ,including Chelsea and Arsenal, and the rest of Europe will keep your customers entertained in a series of double-headers on Thursday nights.
The oldest cup competition in football has really got its mojo back in recent years, the Emirates FA Cup. No competition gets close to the FA Cup for romance and we will be bringing you action from the early stages all the way through to the season’s showpiece. And we’ve got more games on BT Sport than ever before.
With BT Sport Total not only will you be able to show Gallagher’s Premiership Rugby in your venue but with our new rights deal kicking in, BT Sport is now the exclusive home of European rugby union with The Heineken Champions and Challenge Cup.
That’s all before we mention MotoGP, Speedway, WTA, UFC, MLB…see our full sports offering, all included in our BT Sport Total package on our Why BT Sport page.
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